By “personal information”, we mean information that directly identifies you, such as your name, address, or email address. In this Policy, “we” and “our” mean iBellalifestyle and “you” means any person who visits our website,.
What Information We Collect
We collect a variety of types of information. Examples include:
- Contact information, such as your name, address, phone number, or email address;
- Purchase information, such as the items you purchase, items you have altered or custom made (including measurements), payment method and payment information (such as debit or credit card number and information), billing and shipping address, and contact information (such as for receipts or order updates);
- Preference information, such as your contact and marketing preferences, and brand and merchandise interests;
- Profile and account information, which may include Contact, Purchase, and Preference information as well as your account password, information about wish list items, items in your online shopping cart or saved for future purchase, registry information, product review information, gift card and iBellalifestyle Note information, and other information about your profile or account;
- Demographic information, which may include age or birthdate, gender, ZIP code, and other information about you;
- Video recordings and photographic information of you when you visit one of our stores;
- Call recordings including information about your call and that you share when you call us on the phone;
- Location information of your device that you use with our mobile application, if your device settings allow us to collect location information; and
- Device and browsing information, including information about your phone, tablet, computer, or device, and online browsing activity (collectively, “automatically collected information”). Automatically collected information may include IP addresses, unique device identifiers, cookie identifiers, device and browser settings and information, and Internet service provider information. Automatically collected information also may include information about when and how you access and use our website or mobile application, such as the date and time of your visit or use, the websites you visit before coming and after leaving our website, how you navigate and what you search for using our website and mobile application, the website pages and items you view using our website and mobile application, and the items you purchase.
How We Collect Information
We collect information on our website, through our mobile application, during calls with you, and in our stores. We also obtain information from you and from third parties. For example, we collect and obtain information:
Using cookies and automatic collection methods. For example, we and third parties we work with may collect information from the computer, tablet, phone, or other device: that you install our mobile application on; that you use to access our website; or that you use to open an email or click on an advertisement from us. This collection includes automatically collected information, and generally does not include personal information unless you provide it through our mobile application or website or you choose to share it with us. Methods we use include:
—cookies (which may be session-based or persistent, and are typically small data files that are stored on your hard drive or in connection with your Internet browser);
—web beacons or tags (small images embedded into websites or emails that send information about your computer, tablet, phone, or other device when you visit our website, use or mobile application, or open an email we send to you);
—website and mobile application log files (which we tend to create automatically in connection with access to and use of our website and mobile application);
—Flash cookies or Local Stored Objects (which may be placed using Adobe Flash software—learn more about privacy and storage settings for Flash cookies here); and
—other technologies (which may be similar to or different than the methods noted above).
How We Use Information
We use the information that we collect to conduct our business and to provide you with the best possible products, services, and experiences. We also may combine any or all of the information that we collect or obtain. Examples of how we use information include:
- To provide you with products and services, such as to: fulfill your orders and process your payments; process, maintain and service your account(s) and memberships; and to provide you with products and services that we think you will like;
- To respond to you, such as when you: place an order; call us; make a request or inquiry; enter a contest or sweepstakes; complete a survey; or share a comment or concern;
- For personalization of your experiences with us, including to: remember your interests and preferences; customize the products and services we share with you; facilitate your interactions with our stylists and salespeople; track and categorize your activity and interests on our website and mobile application, including by identifying the different devices you use; and to enrich your experience in our stores, on our website, and through our mobile application;
- For marketing and advertising, such as to: send you marketing and advertising communications; check creditworthiness and make pre-screen offers for iBellalifestyle -branded credit cards; and to customize the marketing and advertising that we show you (we offer choices about marketing and advertising as noted in the Your Choices section below);
- For analytics, such as to: understand how you use our website and mobile application; understand how you shop with us; determine the methods and devices used to access our website and mobile application; and improve our website and mobile application;
- For our business purposes, such as: to operate and improve upon our business and lawful business activities; to maintain our programs, accounts, and records; for research; to determine your satisfaction with our products and services; to detect and prevent fraud or misuse of our services; and for any other business purpose that is permitted by law;
- For legal and safety purposes, such as to: defend or protect us, our customers, you, or third parties, from harm or in legal proceedings; protect our rights; protect our security and the security of our customers, employees, and property; respond to court orders, lawsuits, subpoenas, and government requests; address legal and regulatory compliance; and notify you of product recalls or safety issues.
How We Share Information
We do not share personal information about you with third parties for third party marketing or advertising purposes. We do share personal information with third parties for other purposes.
Security and Fraud
We take steps to help protect the confidentiality and security of personal information you share with us through our website and mobile application. In general, information transmitted through the Internet may not be perfectly secure, and we are unable to guarantee the security of your personal information.
We encourage you to take steps to help protect the confidentiality and security of your account and personal information, including by doing the following:
- Reviewing your iBellalifestyle account periodically and immediately reporting any unexpected activity or unrecognized information;
- Installing the latest security updates and anti-virus software on your computer to help prevent malware and viruses;
- Using complex passwords (a minimum of 7 alpha/numeric cAsE sEnsitive characters);
- Not using the same password on more than one website;
- Not sharing your password with others;
- Password protecting your computer and mobile device; and
- Sign out/log off of website sessions so that your session is closed, especially when using a public computer.